We Give Frankfurt's Skyline a Home in the Media

SKYLINE ATLAS is the information portal about tall buildings in the Frankfurt City Region. SKYLINE ATLAS provides the public a permanent central location to discover content about its urban developments.

Numerous authors and creative minds produce the SKYLINE ATLAS. For decades the editorial staff has cultivated networks with experts in the real estate industry. SKYLINE ATLAS is known to many real estate decision makers in the FrankfurtRheinMain region any beyond it. Thousands of people from the construction sector, the press, and the people interested in Frankfurt’s urban developments follow this premium publication on social media.

SKYLINE ATLAS is a mix of architecture guide, news source and history book. The content is always kept up-to-date, and it is expanded at irregular intervals. SKYLINE ATLAS contains not just information about individual towers, but focuses also on the history and future of high-rise developments in Frankfurt. Additionally, artwork like NEO NOIR, BOOOM and Frankfurt ZERO is becoming increasingly important. SKYLINE ATLAS currently has more than 500 pages.

The information provided is also intended to form positive opinions about high-rise buildings. Our city region and its development areas do not thrive solely on the height of its buildings, but on the fact that people feel comfortable here and that Frankfurt will remain affordable. The SKYLINE ATLAS therefore serves not only as a reference book on Frankfurt skyscrapers, but also as an innovative communication medium for the exchange of arguments and ideas.

The contributors of SKYLINE ATLAS are known from interviews as well as publications in numerous media and newspapers. Reports about these personalities have appeared in media such as ZDF TV, N-TV, dezeen, BBC News, Handelsblatt, and Frankfurter Allgemeine Zeitung.

A rising number of people are gathering information about buildings in Frankfurt thanks to SKYLINE ATLAS. Every year more than 800,000 readers are reached through our own websites.

The special thing about the key figures is actually not the number of readers, but their length of stay. While today 2 to 3 minutes of average visit time is a good value for websites, the readers spend more than 5 minutes of average reading time here. An indication that many people are captivated by the content.

The website is also available in a German language edition.

Thanks are due to the authors and creative people who regularly support SKYLINE ATLAS with content and ideas. Big thanks go to all supporters working for real estate and architecture companies as well as the administration. A big thank you also goes to all supporters from the business side and the administration. Companies support SKYLINE ATLAS by using our media services. This support and feedback of market participants make this publication useful to others. You are also welcome to use the offers of our cooperation partners.

Special thanks go to Martin Bischoff, Holger Börner, Olaf Cunitz, Thomas Gessner, Ralf Jock, Markus Joldzic, Daniel Kieckhefer, Paul-Martin Lied, panther34, Jürgen Petzold, Stefan Pützenbacher, Rick Rieck, Frank Reuter, Mark Sander, skylineguru, Jakob Schickedanz, Mario Stock, Mandy Urban, Konstantin von Wedelstädt, Dean Vukovic, Martin Wentz, Sandra Wutzke, Michael Wutzke, and our interview partners. In total, more than 30 authors have contributed so far.

Our editors do not only write articles on specific topics, but also meet for tours, discussions, construction site walks, and for visiting built properties. Therefore, thanks also go to all builders, architects, and operators for the benevolent support.

The SKYLINE ATLAS is not just a place where facts and photos about high-rise buildings are presented. Rather, we build a bridge to the professional world, explain facts in an understandable way, and thus create transparency. A lot of people are interested in context, but in specialist media the content is often too long, complicated to understand, taken out of context, or presented in a boring way.

The SKYLINE ATLAS takes a slightly different approach: Here, complicated facts are linked or described in such a way that they can be understood quickly.. If not, readers can propose changes, additions, and enhancements to the content – or you can simply participate. For a simple reason: The community has the experts! With this in mind, our readers also suggest questions during interviews with decision-makers or let us all participate in their projects.

Companies also use the SKYLINE ATLAS for promotional offers, for example to present products and services or to reach their target group via newsletters or social media and advertising banners.

In addition, clients let us create video productions or use images from our media archive. This not only creates great content, but these companies also actively promote editorial work here in the portal and the positive perception of high-rise buildings.

The income from media services flows especially into the provisioning of the IT infrastructure, expenses for employees, and the creation of project tasks by external media agencies. Our own media projects always generate a public benefit. These include drone flights for editorial reasons, interviews, the handicraft sets Architecture with sauce, and our popular coloring pages for children.

If you have a fascination for high-rise buildings or the history of Frankfurt, you can contribute to the editorial work or send your suggestions for improvement. As a reader you can also our topic-related meetings, such as SKYLINE LUNCH and SKYLINE ATLAS on the fly.

SKYLINE ATLAS has been a growing success story since its launch some years ago. But since then, not much has changed in terms of the organization of the content, the user guidance, or the look of the website. Therefore, SKYLINE ATLAS is now gradually subjected to a fresh cell treatment.

There will be themed worlds that will accompany users in their exploration of content: architecture, visitor tips, real estate management, city history, as well as media and art. Thereafter, a members area is to be introduced in order to give the group of more than 1,500 recipients as well as the followers in the social media a better platform.

In 2022 we will also take up the big topic of sustainability and more well-known companies will become supporters.

No other city in Germany can boast such a skyline of skyscrapers, with more than 450 high-rise buildings. And more than 50 new high-rise buildings are currently under construction or planned. Read the story about the incredible economic rise of the high-rise city.