Rudi op ’t Roodt, Chief Technical Officer at Immobel, explains further: “The innovative concept of the green facade was a major challenge. Given the height of the building, we had to solve several issues such as noncombustibility safety, resistance to wind loads and the sustainability and self-sufficiency of the plants all year long. The launch of the works on the facade of the Eden Tower is today the result of an international sourcing effort which has brought together the best experts who are capable of making our concept a reality.”
Markus Frank, City Councillor and responsible for economic affairs of the City of Frankfurt, is very satisfied with the iconic architecture and the positive climate effect for Frankfurt. “Thanks to the vertical greening, there will be 2,000 square metres of new greenery at a site which previously only had a completely sealed-off ground floor area and a parking place,” he emphasizes. “This project sends a very strong message that our economy is successfully challenging climate changes with innovative solutions.”
The whole concept has had a very positive public and market response. Currently, 60% of the apartments are already sold, with additional reservations for 15%. One reason for this high demand so early in the marketing process is the political and economic stability and the dynamism of the Rhine-Main region, which is one of the strongest economic regions in Germany. Furthermore, the growth of the Frankfurt residential real estate market and the greening of the facade appear to be key factors. In particular, the planted facade is clearly a major stimulus for potential buyers, as are the urban location and the security of the investments.